ADIDAS and nba superstars take on summer
Damian
Lillard, Derrick Rose and Jeremy Lin Headline Summer Tours
PORTLAND, Ore. – After a season of playoff runs and
making highlight reels, the league’s best will head overseas to Take on Summer.
Inspired by the grueling off-season training, mentality and hard work that prepare
the game’s best for the upcoming season, the latest adidas Basketball tours will
connect millions of fans to their favorite athletes.
“My approach to
basketball has always been this; you can only get out of the game what you put
in – and that’s what Take on Summer is all about,” said point guard Damian
Lillard of the Portland Trail Blazers. “That’s the mentality I bring to my
training and being able to share that attitude overseas to fans and players is an
honor. I’m excited to get back to China, Taiwan and the Philippines to spend
time with some of the best hoops fans in the world.”
Fans attending the
Take on Summer tours will have the once-in-a-lifetime opportunity to meet and
interact with their favorite players at exclusive events including basketball
demonstrations and games, in-store appearances, social media campaigns and more.
Damian Lillard Tour
Take on Summer tips-off
when Damian Lillard arrives in Beijing on June 8 and his tour continues through
June 14 with multiple stops in China and visits to Taipei and Manila. Damian is
coming off an outstanding season where he posted careers high in points (25.1)
and assists (6.8). His play and team dedication led what was widely believed to
be one of the bottom teams in the Western Conference to the second round of the
NBA Playoffs in one of the season’s biggest stories.
City Date
Beijing June
9-10
Chengdu, China June 11-12
Taipei June 13
Manila June 14
Jeremy Lin Tour
Charlotte Hornets
point guard Jeremy Lin will arrive in Guangzhou, China on June 18 and make
multiple appearances in China. Lin’s consistent play helped lead the Charlotte
Hornets to the NBA Playoffs.
City Date
Shenzhen, China June 18
Guangzhou, China June 18-19
Shanghai June 20-23
Beijing June
24-25
Derrick Rose Tour
Derrick Rose is
coming off one of his best seasons in recent years and showed his trademark
playmaking and explosiveness. He will visit Asia August 10-17 with stops in
China and South Korea. More specific plans will be announced at a later date.
For more information on the tour and photos from activations
visit the adidas
News Stream.
About adidas Basketball:
adidas
has been providing innovative products to help the world’s best athletes
perform at elite levels for more than 60 years, from past legends to today’s
superstars, such as James Harden, Damian Lillard, Derrick Rose, Andrew Wiggins
and Candace Parker.
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For more information,
visit news.adidas.com, adidas Basketball Facebook page, www.adidasbasketball.com or follow us on Twitter and Instagram @adidasHoops with #CrazylightBoost.
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